Lindsey Carnett is CEO and president of Marketing Maven (marketingmavenpr.com), an integrated marketing and PR firm ranked number 15 in the United States in the beauty category by third-party ranking company O’Dwyer’s PR. She is a FOLIO Magazine 2015 Top Women in Media Rising Star and is noted for helping consumer brands with unique, clinically tested and substantiated formulations launched in the U.S. market.
Lindsey’s Recent activity
Brands can partner with influencersconsumers who have turned expert with a slew of followersto reach Millennial consumers.
Research helps marketing efforts as consumers look for more substantiation, but skincare and supplement brands must ensure endorsements and marketers legally promote products.