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protein

The Power of Protein

Increasingly, consumers understand the connection between protein and health—especially the benefits of protein for weight management and sports nutrition—and are therefore seeking products to meet their nutrition and dietary needs.

Increasingly, consumers understand the connection between protein and health—especially the benefits of protein for weight management and sports nutrition—and are therefore seeking products to meet their nutrition and dietary needs. In fact, the International Food Information Council Foundation (IFIC) 2014 Food & Health Survey reports half of consumers try to consume a certain amount of protein, or as much as possible.

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