Exploring hemp’s minor cannabinoids – CBD (and THC) aren’t the half of it – podcast

There is more to the hemp plant than CBD and THC. Perhaps more than 100 other cannabinoids are present in the plant, as well as aromatic terpenes and other compounds. Dig in!

Todd Runestad, Content Director, NaturalProductsInsider.com

June 24, 2020

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Natural Products INSIDER · Exploring hemp’s minor cannabinoids—CBD (and THC) aren’t the half of it

Research is only in its infancy in cannabinoid research, though it is clear they have benefit. The future may portend new tricks in product formulation. Yes, we will continue to discover new individual cannabinoids, a la CBD isolate that’s been approved as a pharmaceutical drug by the U.S. Food and Drug Administration. We will also see blending combinations of individual cannabinoids. We will also see increased research on the so-called entourage effect--the mixture of all the cannabinoids inside the cannabis plant—even, yes, with THC. There will also be deeper looks at the terpenes. And also, the blending of hemp with complementary botanicals. The future is truly wide open. Join Informa senior editor Todd Runestad as he takes a deep dive into the hemp fields with Jason Mitchell, co-founder and president of hemp pioneering company HempFusion, as they look beyond CBD and go into:

  • Why is CBG not only an emerging cannabinoid but is in fact the mother of all cannabinoids?

  • Beta-caryophyllene and the aromatic terpenes.

  • CBD is not ‘more is better.’ CBD is ‘better is better.’ It’s not about how much you take, it’s did it work?

Jason Mitchell will be moderating a SupplySide webinar, “Hemp cannabinoids: CBD (and THC) aren’t the half of it" on Tuesday, June 30th. 

About the Author(s)

Todd Runestad

Content Director, NaturalProductsInsider.com, Natural Products Insider

Todd Runestad has been writing on nutrition science news since 1997. He is content director for NaturalProductsInsider.com and Natural Products Insider digital magazines. Other incarnations: supplements editor for NewHope.com, Delicious Living!, and Natural Foods Merchandiser. Former editor-in-chief of Functional Ingredients magazine and still covers raw material innovations and ingredient science.

Connect with me here on LinkedIn.


Todd writes about nutrition science news such as this story on mitochondrial nutrients, innovative ingredients such as this story about 12 trendy new ingredient launches from SupplySide West 2023, and is a judge for the NEXTY awards honoring innovation, integrity and inspiration in natural products including his specialty — dietary supplements. He extensively covered the rise and rise and rise and fall of cannabis hemp CBD. He helps produce in-person events at SupplySide West and SupplySide East trade shows and conferences, including the wildly popular Ingredient Idol game show, as well as Natural Products Expo West and Natural Products Expo East and the NBJ Summit. He was a board member for the Hemp Industries Association.

Education / Past Lives

In previous lives Todd was on the other side of nature from natural products — natural history — as managing editor at the Denver Museum of Nature & Science. He's sojourned to Burning Man and Mount Everest. He graduated many moons ago from the State University of New York College at Oneonta.


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