Our new monthly video news bit fills exactly 2 minutes full of edutainment. This month's topic: sports and the E-lympics. We've also got creatine, Ahnold and LeBron. You've got 2 minutes to spare so check it out!

Todd Runestad, Content Director, NaturalProductsInsider.com

February 21, 2024

2 Min View

At a Glance

  • The E-lympic Games are an opportunity for nootropics.
  • Ingredient of the month: Creatine.
  • What's in the new supplement from LeBron and Ahnold?

E-sport athletes are looking to nootropic supplements that provide focus and concentration.

Creatine monohydrate is really the only form of creatine you should be using.

The ultimate dynamic duo: Ahnold and LeBron. The two meta-stars have teamed up to produce a solid performance supplement.  What's in it?

Click here to download the free Natural Products Insider digital magazine, "Get Swole!" to access our complete toolbox for better business. This is your complete tutorial for how to supercharge your hardcore supplement formulations by learning the latest science on pre-workout energy boosters and ingredients that promote muscle building, increase strength, speed recovery between workouts and reduce post-workout soreness.

About the Author(s)

Todd Runestad

Content Director, NaturalProductsInsider.com, Natural Products Insider

Todd Runestad has been writing on nutrition science news since 1997. He is content director for NaturalProductsInsider.com and Natural Products Insider digital magazines. Other incarnations: supplements editor for NewHope.com, Delicious Living!, and Natural Foods Merchandiser. Former editor-in-chief of Functional Ingredients magazine and still covers raw material innovations and ingredient science.

Connect with me here on LinkedIn.


Todd writes about nutrition science news such as this story on mitochondrial nutrients, innovative ingredients such as this story about 12 trendy new ingredient launches from SupplySide West 2023, and is a judge for the NEXTY awards honoring innovation, integrity and inspiration in natural products including his specialty — dietary supplements. He extensively covered the rise and rise and rise and fall of cannabis hemp CBD. He helps produce in-person events at SupplySide West and SupplySide East trade shows and conferences, including the wildly popular Ingredient Idol game show, as well as Natural Products Expo West and Natural Products Expo East and the NBJ Summit. He was a board member for the Hemp Industries Association.

Education / Past Lives

In previous lives Todd was on the other side of nature from natural products — natural history — as managing editor at the Denver Museum of Nature & Science. He's sojourned to Burning Man and Mount Everest. He graduated many moons ago from the State University of New York College at Oneonta.


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