Targeting Texture

Product development can be a challenge because a product's mouthfeel and texture are often determined by our senses of sight, touch and smell before it ever hits the mouth. It is important to get texture right in order to stand out in the crowded market.

March 21, 2014

1 Min Read
Targeting Texture

Product development can be a challenge because a product's mouthfeel and texture are often determined by our senses of sight, touch and smell before it ever hits the mouth. It is important to get texture right in order to stand out in the crowded market.

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