Episode #2: All things biotics in 2 minutes flat! Prebiotics, probiotics, postbiotics, phages, ingredients and finished products.

Todd Runestad, Content Director, NaturalProductsInsider.com

April 1, 2024

2 Min View

Biotics are the next great frontier in supplements because they are the next great frontier in healthcare.

A new study revealed a connection between microbiome health and schizophrenia — whoa!

Phages look like they may exhibit true disease-treatment possibilities (you just can't say that on product labels).

A branded ingredient, at just 15 mg per dose, highlights our favorite ingredient and its supplier this month.

You know what else we love? Supplements that do it right. Job 1: Using branded ingredients that contain efficacious doses of clinically validated ingredients. Here's our pick of the month. Made by real doctors!

For a deeper dive into all things biotics, download the free Natural Products Insider digital magazine, "Biotics for Life!" — your toolbox for better business.

About the Author(s)

Todd Runestad

Content Director, NaturalProductsInsider.com, Natural Products Insider

Todd Runestad has been writing on nutrition science news since 1997. He is content director for NaturalProductsInsider.com and Natural Products Insider digital magazines. Other incarnations: supplements editor for NewHope.com, Delicious Living!, and Natural Foods Merchandiser. Former editor-in-chief of Functional Ingredients magazine and still covers raw material innovations and ingredient science.

Connect with me here on LinkedIn.


Todd writes about nutrition science news such as this story on mitochondrial nutrients, innovative ingredients such as this story about 12 trendy new ingredient launches from SupplySide West 2023, and is a judge for the NEXTY awards honoring innovation, integrity and inspiration in natural products including his specialty — dietary supplements. He extensively covered the rise and rise and rise and fall of cannabis hemp CBD. He helps produce in-person events at SupplySide West and SupplySide East trade shows and conferences, including the wildly popular Ingredient Idol game show, as well as Natural Products Expo West and Natural Products Expo East and the NBJ Summit. He was a board member for the Hemp Industries Association.

Education / Past Lives

In previous lives Todd was on the other side of nature from natural products — natural history — as managing editor at the Denver Museum of Nature & Science. He's sojourned to Burning Man and Mount Everest. He graduated many moons ago from the State University of New York College at Oneonta.


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