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Ingredient, Manufacturing Considerations in the Pet Food/Treat/Supplement Market

Success in the animal nutrition market is driven by a combination of key factors, including knowledge of ingredients, consumer purchasing trends, manufacturing options, and the regulatory and legal environment.

September 4, 2014

1 Min Read
Ingredient, Manufacturing Considerations in the Pet Food/Treat/Supplement Market

Report Summary

The animal nutrition market offers great opportunities, but ensuring ingredients are fit for purpose and can be used in the manufacturing facility is important. Success in the market is driven by a combination of key factors. Besides understanding consumer purchasing trends, companies should also research potential manufacturing options and have a firm grasp on the regulatory and legal environment.

Editor's Take

The SupplySide Animal Nutrition Insights Summitheld Tuesday, Oct. 7, 2014, at the Mandalay Bay Convention Centeris a must-attend gathering of animal nutrition professionals. From ingredients and manufacturing to quality control and the impact of FSMA, no decision can be made lightly. For more information on attending SupplySide West, click the colored text link.

Takeaways for Your Business

  • More U.S. households have dogs than children, which may be spurring the "humanization" trend.

  • A production trialwith evaluationis vital to the success of a product, brand and consumer base.

  • In many respects, the regulation of pet food is more complex than the regulation of food for humans.

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