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Prebiotics market development – podcast

Research, influencers, product development, market data and more continue to advance the prebiotics market.

Karen Butler

November 13, 2019

1 Min Read
Prebiotic podcast Len Monheit SSW_0.jpg

Prebiotic supplement sales have doubled every year since 2016, with prebiotic and synbiotic supplement sales projected to surpass $1B by 2020. With a range of prebiotic ingredients available and increasing understanding of mechanisms of action, the future looks bright for the prebiotics market. In this podcast, Len Monheit, executive director of the Global Prebiotic Association, shares key takeaways from the prebiotics session offered at SupplySide West 2019. He joins INSIDER senior editor Karen Butler in discussing topics that include:

• Prebiotic research

• Tips for connecting with influencers (dietitians, social media personalities, etc.)

• Myths and misconceptions about prebiotics and fiber

• Proprietary market data

• Product development and positioning strategies

• Immediate and short-term priorities for the Global Prebiotic Association

Butler can be reached at [email protected].

About the Author(s)

Karen Butler

Senior Managing Editor, Informa Markets

Karen Butler is a senior managing editor at Informa Markets. For nearly 25 years, she’s worked in a variety of editorial roles, covering topics such as animal nutrition, functional food & beverage, and dietary supplement ingredients and trends. She most enjoys working behind the scenes as a copyeditor, as well as building community and supporting a team. Reach her at [email protected].

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