Top Expo West 2019 trends: Protein, coconut, digestion and philanthropy – podcast

Natural product experts Heather Granato and Sandy Almendarez discuss the trends they saw during 2019’s Natural Products Expo West trade show in Anaheim, California.

Sandy Almendarez, VP of Content

March 11, 2019

Natural Products Expo West, with its 88,000 attendees in 2019, is the place to find trending and notable finished products in the U.S. health and nutrition marketplace. In this podcast, Heather Granato, vice president of content, Informa Exhibitions, and Sandy Almendarez, editor in chief, Natural Products INSIDER, cover the top trends they saw on the expo hall show floor, in education sessions and during networking events. They cover:

  • Plant-based protein is still hot, but smart brands are using ethically produced animal-based products to reclaim some of the protein space.

  • Digestive health products that feature prebiotics, synbiotics, probiotics and postbiotics.

  • Coconut used for its flavor, fat and recovery properties, as well as the growth of medium-chain triglyceride (MCT) oil.

  • Mission-based companies using their products and Expo West to promote causes they care about.

  • Packaging concerns that plague an industry that must supply safe products, but also wants to reduce waste.

Granato’s favorite fun product: Shottys, kosher, gluten-free, gelatin party shots make with premium vodka in recyclable, BPA-free cups.

Got feedback? Email Sandy at [email protected], or tweet to @NatProdINSIDER using the hashtag #INSIDERPodcast

About the Author(s)

Sandy Almendarez

VP of Content, Informa


• Well-known subject matter expert within the health & nutrition industry with more than 15 years’ experience reporting on natural products.

• She cares a lot about how healthy products are made, where their ingredients are sourced and how they affect human health.

• She knows that it’s the people behind the businesses — their motivations, feelings and emotions — drive industry growth, so that’s where she looks for content opportunities.

Sandy Almendarez is VP of Content for SupplySide and an award-winning journalist. She oversees the editorial and content marketing teams for the B2B media brands Natural Products Insider and Food and Beverage Insider, the education programming for the health and nutrition trade shows SupplySide East and SupplySide West, and community engagement across the SupplySide portfolio. She is a seasoned content strategist with a passion for health, good nutrition, sustainability and inclusion. With over 15 years of experience in the health and nutrition industry, Sandy brings a wealth of knowledge to her role as a content-focused business leader. With specialization in topics ranging from product development to content engagement, creative marketing and c-suite decision making, her work is known for its engaging style and its relevance for business leaders in the health and nutrition industry.

In her free time, Sandy loves running, drinking hot tea and watching her two kids grow up. She brews her own “Sandbucha” homemade kombucha; she’s happy to share if you’re ever in Phoenix!


Speaker credentials

Resides in

  • Phoenix, AZ


  • Arizona State University


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