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Beverage with Benefits: Fortifying Functional Beverages the Right Way

Beverage fortification is hardly new; we’ve been adding vitamins A and D to milk for generations, and it’s been years since orange juice began surpassing milk—for some consumers, at least—as a primary source of calcium. The release of a protein-focused beer that is suppose to deliver up to 5 g of protein per serving is just one example of the big tent that compromises contemporary functional beverages.

October 27, 2015

1 Min Read
Beverage with Benefits: Fortifying Functional Beverages the Right Way

Beverage fortification is hardly new; we’ve been adding vitamins A and D to milk for generations, and it’s been years since orange juice began surpassing milk—for some consumers, at least—as a primary source of calcium. The release of a protein-focused beer that is suppose to deliver up to 5 g of protein per serving is just one example of the big tent that compromises contemporary functional beverages.

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