Rethinking rigid? Understanding the nuances in flexible packaging – snapshot

A next generation of flexible packaging can now meet product-specific needs, but converting from traditional options takes experience and attention to the details.

May 23, 2023

1 Min Read
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As product packaging sees growing attention for its environmental impact, many food and beverage companies are switching to flexible packaging. Consumers appreciate its convenience and portability, while brands welcome its cost efficiencies, sustainable attributes and promotional potential. 

New flexible formats are better than ever, but converting from traditional packaging can impact a brand’s entire operation and requires a printing partner with experience in this format.

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