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SupplySide West trends: North American vs. European landscape – podcastSupplySide West trends: North American vs. European landscape – podcast

Sandy Almendarez and Charlie Bastiaanse discuss trends seen at SupplySide West 2019, and how they compare to the European and Asia-Pacific dietary supplement and nutraceutical landscape

Sandy Almendarez

October 28, 2019

While supply chain players do a good job of keeping up with trends happening globally, the success of micro-markets and individual ingredients lies in the hands of regional consumers and that all-important regulatory red tape.

Vitafoods Insights’ associate editor, Charlie Bastiaanse, joins Sandy Almendarez, content director, to compare trends across North America, Europe and Asia.

This podcast will cover:

  • Retail-ready CBD in all its glory gaining traction in the U.S. market compared to Europe, which continues to face regulatory challenges. Despite consumer awareness and demand, CBD remains classified as a Novel Food with food authorities delaying reclassification until research advances.

  • Sweeteners and flavour technology in the spotlight, especially for CBD and omega-3 ingredients.

  • Digestive health is particularly prominent in Europe and across the APAC region, especially in beverage finished products.

  • Why claims and certifications matter, and how to adjust messaging to the confused consumer.

Charlie Bastiaanse can be reached at [email protected]


About the Author(s)

Sandy Almendarez

editor in chief, Informa

Sandy Almendarez entered the natural products industry in 2009 when she joined Virgo Publishing (now Informa Exhibitions) as an assistant editor. Since then, she's worked her way up to editor in chief where she writes, edits and manages content for INSIDER. Under Sandy’s direction, INSIDER has won editorial awards from Folio: every year since 2014, including B2B Editorial Team of the Year in 2015.

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