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One out of four products tested by consumerlab.com hasn't passed its tests for quality, according to Lisa Sabin, vice president of business development at ConsumerLab. Herbal products is the category with the most failures (42 percent failure rate), followed by nutritionals (powders, bars, greens, green tea, etc.; 25 percent failure rate), vitamins and minerals (21 percent), and other supplements (CoQ10, omega-3, probiotics, etc.; 19 percent). However, brands can increase their success rates by reviewing their ingredient claims, identity testing procedures and contamination levels.

One out of four products tested by consumerlab.com hasn’t passed its tests for quality, according to Lisa Sabin, vice president of business development at ConsumerLab. Herbal products is the category with the most failures (42 percent failure rate), followed by nutritionals (powders, bars, greens, green tea, etc.; 25 percent failure rate), vitamins and minerals (21 percent), and other supplements (CoQ10, omega-3s, probiotics, etc.; 19 percent).

However, brands can increase their success rates by reviewing their ingredient claims, identity testing procedures and contamination levels.

In this episode, Sabin and Sandy Almendarez, editor in chief, INSIDER, discuss:

  • Consumerlabs’ testing methods and how it chooses the supplements it tests

  • Which product categories are improving their compliance rates, and which are consistently falling short

  • The unexpected ingredient found in many curcumin spices

Sabin presented “How Not to Make a Dietary Supplement: Lessons From 17 Years of Testing by Consumerlab.com” at SupplySide West as part of the workshop “Contract Manufacturing: Raising the Bar on Delivering Quality.” Learn more from speakers from this session in these INSIDER assets:

About the Author(s)

Sandy Almendarez

editor in chief, Informa

Sandy Almendarez entered the natural products industry in 2009 when she joined Virgo Publishing (now Informa Exhibitions) as an assistant editor. Since then, she's worked her way up to editor in chief where she writes, edits and manages content for INSIDER. Under Sandy’s direction, INSIDER has won editorial awards from Folio: every year since 2014, including B2B Editorial Team of the Year in 2015.

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