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Botanical Ingredients on the Rise

Botanical supplements are more popular than ever. Due to the emerging interest in herbal medicine, consumers demand pure and potent products so brand owners must be kept informed on what to look for when sourcing and formulating the most effective supplement. Botanicals are an amazingly complex product that can be formed into functional food, cosmetics, beverages, and many more consumer products.

May 8, 2014

1 Min Read
Botanical Ingredients on the Rise

by Tyler Griffin

Botanical supplements are more popular than ever. Due to the emerging interest in herbal medicine, consumers demand pure and potent products. Testing ingredients for adulterants and contaminants is of utmost importance as the implications of a contaminated supplement can be harmful.

The most essential factor in creating a botanical product is choosing the right botanical. Sourcing is important, whether choosing a powdered extract or the botanical's raw form. Finding and sticking with a dependable supplier is imperative to creating a safe, quality product.

INSIDER's Botanicals Buyers Guidebook will demonstrate how to source botanicals, formulate a supplement into its applicable form and properly test it for identity, purity and potency using an array of highly specific techniques. Botanicals are amazingly complex ingredients that can be formed into functional food, cosmetics, beverages, and much more as the market continues to expand.

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