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January 24, 2024
Date: Feb 7, 2024
Duration: 1h 15m
Time: February 7 at 11:30 a.m. ET / 8:30 a.m. PT
As the science on efficacy and safety of nootropics continues to build, consumers of all ages are seeking functional, better-for-you products that give them focus, energy and stress relief. They are not only turning to brain health supplements for the immediate benefits of enhancing mental speed and alertness, memory function and reducing that ever-persistent “brain fog,” but also for their long-term protective value.
In this SupplySide Natural Products Insider Intensive we’ll dig into the latest clinical research on leading and new innovations in nootropic ingredients, overviewing the mechanisms that provide benefits consumers prefer.
AmaTea® Max organic guayusa extract produces a “feel good” nootropic energy, with new clinical research showing significant improvement in mood, concentration, and cognitive performance.
GABA (gamma-aminobutyric acid) — an amino acid and neurotransmitter found in the brain that supports calm and focus. When produced via probiotic fermentation using the Lactobacillus Hilgardii strain, PharmaGABA® is considered to be more effective than synthetic GABA.
Desirable alternatives to caffeine for energy and focus, like enfinity® paraxanthine.
Magtein®, also known as magnesium L-threonate, is a clinically studied combination of magnesium and malic acid for brain health with benefits indicated for mood, sleep, stress, anxiety and cognitive function.
Boost your nootropic and cognitive product formulations. Attend this SupplySide Intensive and stay on the cutting edge of innovation with product strategies that resonate with today's consumers.
Director, Content Marketing, Natural Products Insider
Dr. Aditya Kulkarni
Associate Director of Global Business, Pharma Foods International Co. Ltd, Japan
Dr. Aditya Kulkarni earned his doctorate in natural product chemistry from Shizuoka University, Japan and held various academic positions at Osaka Prefecture University and Shizuoka University, followed by working as a principal scientist at Taiyo Kagaku Co Ltd. His research work has resulted in more than 18 international publications, five patents and numerous conference presentations. In his current role, he leads Pharma Foods’ business activities in North America, Southeast Asia and India.
Shawn Wells, MPH, LDN, RD, CISSN, FISSN
Co-founder of enfinity®, Ingenious Ingredients L.P. (ING2)
A globally acclaimed expert in nutritional biochemistry, Shawn brings more than two decades of experience, formulating over 1,000 products globally and holding more than 20 patents, including market leaders like TeaCrine and Dynamine. As a registered dietitian, certified sports nutritionist, and holding a master's in nutritional biochemistry, Shawn has impacted the supplement industry and health care sectors. A chief science officer and business driver, Shawn serves as a keynote speaker on psychopharmacology and mental health subjects, sharing expertise worldwide.
Director of Marketing, Applied Food Sciences (AFS)
AFS is a leading company in natural and organic functional extracts. Brian began his journey in botanical ingredients at a young age, traveling globally with his mother, who ran a reputable bioscience company. Leveraging extensive knowledge, Brian excels in crafting compelling narratives around ingredients while providing a pivotal role in shaping AFS's strategies and growth.
Business Manager, Food and Supplement Ingredients, AIDP
Laurentia has a bachelor’s degree in nutrition and biology from California Polytechnic State University. She has worked in product development and brand management for global health and wellness companies. She has broad experience in formulation, clinical studies, marketing, regulatory, sensory evaluation and business development.
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