Consumer Reports seeks consumer supplement stories

Consumer Reports is planning another article concerning dietary supplements.

Sandy Almendarez, VP of Content

June 21, 2012

2 Min Read
Consumer Reports seeks consumer supplement stories

It looks like Consumer Reports is planning another article on dietary supplements. The Consumerist recently posted that its sister publication (Consumer Reports)  is looking for stories about dietary supplements, good or bad. The site said it is looking for consumer takes on herbal remedies, vitamins, minerals, fatty acids and multi-ingredient supplements.

"Have you recently had an especially beneficial experience with a supplement?" The Consumerist asked it readers. "Have you suffered a serious health problem after taking a supplement in the last three years? If so, was that linked to its interaction with a prescription drug?"

Consumers are encouraged to email their stories and contact information to [email protected] to be contacted by a Consumer Reports editor.

The American Herbal Products Association (AHPA) said during a phone call to the Consumer Reports office, an AHPA staffer was informed that as long as the posting is on The Consumerist website, the call for dietary supplements stories is still open; the Consumer Reports representative was not able to provide a deadline for consumer stories..

Consumer Reports is a known antagonist of the dietary supplement industry, so we have justification to be cautious of the upcoming article. It seems promising that the publication is asking consumers about both positive and negative interactions with supplements, but I still think industry should be wary, given Consumer Report's history.

In 2010, the publication released a cover story about " 12 dangerous supplements," which was an update from a 2004 list of "dirty dozen" supplements. Industry members argued most of the supplements on the lists were uncommon and the entire list accounted for less than 1 percent of the supplement market.  Senior editor Steve Myers explored this issue in the Natural Products Insider article " The Media Holography."

In January 2012 Consumer Reports issued a correction after it used an inadequate test to determine fish oil products weren't fresh.

Perhaps Consumer Reports will use this next story to correct its ways and offer a balanced look at the dietary supplement industry. I encourage brand owners to reach out to their consumers to ask for them to submit comments about their supplement experiences. Maybe this time, supplements won't come out looking as dangerous as the publication has depicted it before.

About the Author(s)

Sandy Almendarez

VP of Content, Informa


• Well-known subject matter expert within the health & nutrition industry with more than 15 years’ experience reporting on natural products.

• She cares a lot about how healthy products are made, where their ingredients are sourced and how they affect human health.

• She knows that it’s the people behind the businesses — their motivations, feelings and emotions — drive industry growth, so that’s where she looks for content opportunities.

Sandy Almendarez is VP of Content for SupplySide and an award-winning journalist. She oversees the editorial and content marketing teams for the B2B media brands Natural Products Insider and Food and Beverage Insider, the education programming for the health and nutrition trade shows SupplySide East and SupplySide West, and community engagement across the SupplySide portfolio. She is a seasoned content strategist with a passion for health, good nutrition, sustainability and inclusion. With over 15 years of experience in the health and nutrition industry, Sandy brings a wealth of knowledge to her role as a content-focused business leader. With specialization in topics ranging from product development to content engagement, creative marketing and c-suite decision making, her work is known for its engaging style and its relevance for business leaders in the health and nutrition industry.

In her free time, Sandy loves running, drinking hot tea and watching her two kids grow up. She brews her own “Sandbucha” homemade kombucha; she’s happy to share if you’re ever in Phoenix!


Speaker credentials

Resides in

  • Phoenix, AZ


  • Arizona State University


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