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November 26, 2019
Kin+Kind’s CBD Product Line is an organic, vegan, cruelty-free and vet-tested topical CBD available in foam, balm and ear applications, each with 200 mg of CBD. The balm contains organic coconut oil, beeswax, hemp seed oil and CBD, and can be used on dog/cat ears and paw pads, hot spots or achy joints. The ears product is to cleanse and calm.
On this Healthy Insider podcast, Kin+Kind’s owner Janine Ling discusses how the line is mixed by hand in the U.S., with U.S.-sourced hemp CBD and witch hazel to support CBD absorption. She also notes how the formulas contain various essential oils (bergamot, lavender, clary sage and Ho Wood) and natural oils (coconut, olive and glycerin) to help make the product spreadable.
With Sandy Almendarez, content director, INSIDER, Ling explains:
The origin of the products, complete with an adorable story about a Pitbull named Mishka.
How the company landed on a combination of CBD, witch hazel and essential oilis
Working with holistic vets to test the product for usability and efficacy.
VP of Content, Informa
• Well-known subject matter expert within the health & nutrition industry with more than 15 years’ experience reporting on natural products.
• She cares a lot about how healthy products are made, where their ingredients are sourced and how they affect human health.
• She knows that it’s the people behind the businesses — their motivations, feelings and emotions — drive industry growth, so that’s where she looks for content opportunities.
Sandy Almendarez is VP of Content for SupplySide and an award-winning journalist. She oversees the editorial and content marketing teams for the B2B media brands Natural Products Insider and Food and Beverage Insider, the education programming for the health and nutrition trade shows SupplySide East and SupplySide West, and community engagement across the SupplySide portfolio. She is a seasoned content strategist with a passion for health, good nutrition, sustainability and inclusion. With over 15 years of experience in the health and nutrition industry, Sandy brings a wealth of knowledge to her role as a content-focused business leader. With specialization in topics ranging from product development to content engagement, creative marketing and c-suite decision making, her work is known for its engaging style and its relevance for business leaders in the health and nutrition industry.
In her free time, Sandy loves running, drinking hot tea and watching her two kids grow up. She brews her own “Sandbucha” homemade kombucha; she’s happy to share if you’re ever in Phoenix!
Arizona State University
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