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The Modern Woman

Article-The Modern Woman

The Modern Woman
Whether its concern for a healthy pregnancy, a desire to reduce stress, or the goal of battling post-menopausal bone loss, womens health needs are of great importance. For any stage of life, women can supplement with natural ingredients to address these concerns and others; plus, many ingredients can help reduce the unwanted symptoms that come with various conditions. Download INSIDERs Digital Issue "The Modern Woman" for a closer look at ingredient research, market trends, regulatory tips, and more, all designed to help you create and market successful products geared toward women. Takeaways include: *Almost 70 percent of U.S. women said they will take whatever means necessary to control their own health. * Womens No. 1 health concern is stress, while others include sight degeneration, cold/flu, osteoporosis and arthritis. *Natural ingredients such as maca, curcumin, magnesium, collagen and more can help women preserve and improve health.

Table of Contents

  • Viewpoint: What Women Want
  • Powering Superwoman
  • Current Trends in Women's Health
  • Structure/Function Claims for Women's Health
  • Formulating for Breast Health: Research, Ingredients and Therapeutic Targets
  • Thinking Outside the Pink Box: Brand Strategies in Women's Health
  • Takeaways for Your Business

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