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The probiotics era – digital magazine

The probiotics era – digital magazine
Science is now connecting the microbiome to health benefits far beyond the traditional gut and immune health, giving rise to the gut-brain axis and the gut-bone axis, with benefits as wide-ranging as mood and chronic fatigue to cavities and obesity. Quality probiotic suppliers can provide specific strains and fibers depending on what health condition is being targeted, and new innovations abound in the related categories of prebiotics, postbiotics and even psychobiotics.

Takeaways for your business:

• Prebiotics are thought to not only aid the GI tract, but may also have a positive systemic effect.
• Capsules represent 74% of total probiotic product sales, but other formats are gaining traction.
• Consumers are turning to probiotic products to boost wellness levels, and aid digestive health.

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