4 5

SupplySide West 20-Year Update: The Demise of Ephedra

The history of ephedra shows the only time FDA used regulation to ban an ingredient due to its unreasonable risk of illness or injury.

From overtly enticing product marketing to highly publicized deaths allegedly linked to excess dietary supplement intake, ephedra caused a maelstrom that could have permanently crippled the industry. In retrospect, many marketers and product developers took note and raised the bar, helping mature the industry to what it is today.

Register to view the full article

Registering as a member of Natural Products INSIDER will give you free access to premium content including digital magazines, webinars, whitepapers and more.

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish