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Joint health for young and old – digital magazine

Joint health for young and old – digital magazine

Whether sedentary or active, consumers on both ends of the age spectrum are looking for joint health foods and supplements. With nearly 60% market share, glucosamine and chondroitin are mainstays, but their sales have declined the last three years as the market diversifies with more options to address joint support—alone or in combination with other target areas. Ingredients such as collagen, curcumin, omega-3, CBD and more offer expanded options, accommodating variations in delivery format, dosage and mechanism of action.

Takeaways for Your Business:

• Nearly 60% of consumers surveyed recognized a link between joint health and overall health.
• More than 15 million Americans live with severe joint pain, an increase of about 33% since 2002.
• Joint issues can be multifactorial, so broad-acting formulations may attract a wider audience.

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