Botanical ingredients revitalizing CPG products

Botanicals have been used in food, beverage and supplement applications for centuries, with many functional benefits translating from anecdotal legend to the modern-day lab. Consumers are gravitating to the clean label, functional and nutritional benefits of botanicals such as turmeric, ashwagandha, amla and reishi mushrooms. However, botanicals can impact flavor, texture, color and more, so skillful formulation is a must. Proper ingredient testing and authentication are also critical, as is mindfulness of regulatory considerations.