SOUTH HACKENSACK, N.J. Over half of supplement users have used supplements to manage their weight and over 70 percent have considered doing so, according to a new study by Ipsos Public Affairs on behalf of Naturex.
Among U.S. adults who have taken some type of dietary supplements in the past year, who would like to lose weight, many have taken (57 percent) or would consider taking (71 percent) supplements to help with weight loss, according to a recent poll conducted of 929 people by Ipsos Public Affairs on behalf of Naturex.
According to the Ipsos study, when it comes to choosing dietary supplements, a number of factors come into play. Among the most important factors are having no negative side effects (75 percent say this is very important), being subject to stringent quality and safety standards (75 percent) and having clinically proven benefits (69 percent). Two-thirds also find being manufactured in an FDA-registered facility (65 percent) and being clinically proven to help with weight loss (65 percent) to be very important.
Naturex developed Svetol®, a natural plant extract of decaffeinated green coffee derived from 100-percent unroasted premium Robusta beans that have undergone a proprietary extraction process and possess a unique composition that offers the benefits of green coffee in a plant extract and helps spur weight loss. The Ipsos study found that respondents were most impressed by Svetol’s® safety, quality, and efficacy.
Naturex will showcas Svetol as well as immune products at SupplySide West, Oct. 6 to 10 at the Mandalay Bay, Las Vegas.