September 5, 2008
CHICAGO─ Hispanic adults, despite their low consumption of salty snacks, are twice as likely as non-Hispanics to reward their children's good behavior with salty snacks (41% versus 19%), a new Mintel survey showed. The reason may be due to traditional food preferences. Of five snacks--potato chips, pretzels, popcorn, nuts and corn/tortilla chips/cheese snacks--only 65% of Hispanics report eating three or more regularly (versus 80% of the general population). These findings suggest that "Manufacturers need to understand that Hispanic's eating habits are not the same as the general population's," explained Leylha Ahuile, multicultural expert at Mintel. "Even among Hispanics, we see huge variety in snacking, eating and drinking tendencies."
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