A recent magnesium awareness study conducted by Jigsaw Health has shown that over 9 out of 10 U.S. consumers are aware of magnesium but nearly 7 out of 10 are unaware of the specific health benefits it provides. As a result, Jigsaw Health – “The Magnesium People” – will focus on educating practitioners and consumers about its benefits given that magnesium is essential for over 300 biochemical reactions in the body.
"This study demonstrates that consumers are aware of magnesium but don't fully understand the health benefits it provides," said Patrick Sullivan Jr., CEO of Jigsaw Health. "We're taking a leadership role to educate consumers about the health benefits – in particular muscle tension – and how a magnesium supplement such as MagSRT™ may be of benefit."
The awareness study was conducted through SurveyMonkey® in the summer of 2017 utilizing two waves of over 1,000 responses each (2,003 responses total). Study participants were over 18 and from throughout the United States.
Key results from the study were:
- Over 9 out of 10 respondents were aware of magnesium.
- Nearly 7 out of 10 participants did not know what specific health conditions magnesium benefited.
- When provided a list of health conditions associated with magnesium, the top health condition response was a tie between "muscle cramps" and "I don't know".
- Around 17% of participants were currently taking a magnesium supplement.
- Of those respondents taking supplements, the top health reasons for taking a Magnesium supplement were general well being, muscle relief and regularity.
MagSRT™ was developed by Jigsaw Health to offer consumers a gentler, better absorbed form of magnesium. The supplement is based on a proprietary, Sustained Release Technology (w/SRT®) that offers an extended release of magnesium over time.
About Jigsaw Health
We believe in Air, Water, Magnesium…
Nearly 80% of the population is deficient in Magnesium. And we believe the reason is due to lack of education on what Magnesium does and its essential role in the body. So we’ve made it part of our mission to provide Magnesium “edu-tainment”–entertaining educational content.
Since 2005, Jigsaw Health – “The Magnesium People” – has been developing science-based dietary supplements with a focus on Magnesium featuring Sustained Release Technology (w/SRT®), which controls the release of active ingredients so absorption can happen over time.
MagSRT™ by Jigsaw Health is America’s #1 Time Release Magnesium with over 1,000 five-star Amazon reviews, five times more than the second closest brand.
We believe that life is too short to feel crappy. We believe you CAN feel better. And we believe that laughter is the best medicine...Magnesium is a close second.
For more information, learn more at the Jigsaw Health web site at http://www.jigsawhealth.com/magnesium-education/.