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Road to 30

Video: Investing in a Sustainable Botanical Supply Chain

Becoming a global supply chain leader involves prioritizing key tenets, such as dedication to sustainability, the environment, farmers and the larger community. In this video, Muhammed Majeed, Ph.D., founder and chairman of Sami-Sabinsa Group, discusses some of the decisions that help Sabinsa stand out, such as building longstanding relationships of honor and trust with Indian farmers—the foundation of the company’s traceable, sustainable botanical supply chain.


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