AI, blockchain, regenerative agriculture: Technology’s growing importance in health and nutrition product creation - Video

Technology is accelerating supplement innovation in many ways, from new ingredient discovery to supply chain logistics. This workshop looks into the perils and potential of technology in these products, focusing on plant-cell cultivation, the value of blockchain in sourcing, and the growing importance of organic, regenerative and biodynamic practices.  Price: $59

Hank Schultz, Senior Editor

June 28, 2024

Technology in supplements, supplyside west, man studying plants in a lab

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Technology enthralls us and affects most of our live. It is accelerating innovation in the supplements world in aspects ranging from optimizing supply chain logistics to measuring sustainability goals and discovering new ingredients and applications. This workshop will introduce you to the profits and perils inherent in a tech-laden world that offers the promise of outsized discovery and gains, while also making some wonder about unintended consequences. So buckle in as we dig into such tech topics as:   

  • Plant cell cultivation in the 21st century has the potential to improve botanical ingredient quality, address supply chain issues and combat nutritional deficiencies.   

  • Is blockchain ready to provide a solution to weak links along the value chain between seed and shelf?   

  • How to elevate organic, regenerative and biodynamic practices to reflect an environmental and social governance (ESG) score that improves market standing.   


0:01:00-0:05:00 – Introduction  

0:05:00-0:26:00 – Panel discussion:, Todd Runestad, content director, Natural Products Insider; Kenn Israel, founder and manager, Innovation Nutrition Consulting LLC; Steve Hoffman, managing partner, Compass Natural Marketing  

0:26:00-0:51:00 – Using AI to create intelligent cell-signaling peptide ingredients: Neil Foster, head of strategic partnerships, Nuritas  

0:51:00-1:19:00 – Plant cell cultivation in the 21st century: Weslee Glenn, Ph.D., VP of innovation, Ayana Bio  

1:19:00-1:53:00 – Panel discussion on bioengineered food and ingredients: Karen Howard, CEO/executive director, Organic and Natural Health Association; Kia Ruiz, board chair, NonGMO Project, John Fagan, Ph.D., chairman and chief scientific officer, Health Research Institute  

1:53:00-2:20:00 – Fact and fallacy in delivery system performance: Sebastian Balcombe, founder and CEO, Specnova  

2:20:00-3:00:00 – Blockchain: Changes, choices, and challenges in the food supply chain:  Heather Duncan Fairman, CEO, DF Guardian Consulting   

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About the Author(s)

Hank Schultz

Senior Editor, Informa

Hank Schultz has been the senior editor of Natural Products Insider since early 2023. He can be reached at [email protected]

Prior to joining the Informa team, he was an editor at NutraIngredients-USA, a William Reed Business Media publication.

His approach to industry journalism was formed via a long career in the daily newspaper field. After graduating from the University of Wisconsin with degrees in journalism and German, Hank was an editor at the Tempe Daily News in Arizona. He followed that with a long stint working at the Rocky Mountain News, a now defunct daily newspaper in Denver, where he rose to be one of the city editors. The newspaper won two Pulitzer Prizes during his time there.

The changing landscape of the newspaper industry led him to explore other career paths. He began his career in the natural products industry more than a decade ago at New Hope Natural Media, which was then part of Penton and now is an Informa brand. Hank formed friendships and partnerships within the industry that still inform his work to this day, which helps him to bring an insider’s perspective, tempered with an objective journalist’s sensibility, to his in-depth reporting.

Harkening back to his newspaper days, Hank considers the readers to be the primary stakeholders whose needs must be met. Report the news quickly, comprehensively and above all, fairly, and readership and sponsorships will follow.

In 2015, Hank was recognized by the American Herbal Products Association with a Special Award for Journalistic Excellence.

When he’s not reporting on the supplement industry, Hank enjoys many outside pursuits. Those include long distance bicycle touring, mountain climbing, sailing, kayaking and fishing. Less strenuous pastimes include travel, reading (novels and nonfiction), studying German, noodling on a harmonica, sketching and a daily dose of word puzzles in The New York Times.

Last but far from least, Hank is a lifelong fan and part owner of the Green Bay Packers.

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