Supplements are following foods and beverages with their attention on "clean" labels, but in some ways, supplements are leading the transparent trend. In this podcast, Rachel Adams, managing editor, supplements and beauty, INSIDER, covers the clean label and other supplement trends highlighted at SupplySide West.

Supplements are following foods and beverages with their attention on “clean” labels, but in some ways, supplements are leading the transparent trend. In this podcast, Rachel Adams, managing editor, supplements and beauty, INSIDER, covers the clean label and other supplement trends highlighted at SupplySide West on Sept. 25 to 29 in Las Vegas. With Sandy Almendarez, editor in chief, INSIDER, Adams covers:

  • How the Amazon/Whole Foods Market partnership affects the supplement industry and how it impacts the clean label trend

  • The smart brands that are cutting through the massive amount of data to create smart, effective personalized nutrition products

  • Innovations in protein, which has proven to be the most dynamic of the macronutrients.

Join us in April 2018 for SupplySide East in Secaucus, New Jersey, to meet with the supplement ingredient suppliers that are helping finished brands lead these trends.

About the Author(s)

Rachel French

Rachel French joined Informa’s Health & Nutrition Network in 2013. Her career in the natural products industry started with a food and beverage focus before transitioning into her role as managing editor of Natural Products Insider, where she covered the dietary supplement industry. French left Informa Markets in 2019, but continues to freelance for both FBI and NPI.

Sandy Almendarez

VP of Content, Informa

Summary

• Well-known subject matter expert within the health & nutrition industry with more than 15 years’ experience reporting on natural products.

• She cares a lot about how healthy products are made, where their ingredients are sourced and how they affect human health.

• She knows that it’s the people behind the businesses — their motivations, feelings and emotions — drive industry growth, so that’s where she looks for content opportunities.

Sandy Almendarez is VP of Content for SupplySide and an award-winning journalist. She oversees the editorial and content marketing teams for the B2B media brands Natural Products Insider and Food and Beverage Insider, the education programming for the health and nutrition trade shows SupplySide East and SupplySide West, and community engagement across the SupplySide portfolio. She is a seasoned content strategist with a passion for health, good nutrition, sustainability and inclusion. With over 15 years of experience in the health and nutrition industry, Sandy brings a wealth of knowledge to her role as a content-focused business leader. With specialization in topics ranging from product development to content engagement, creative marketing and c-suite decision making, her work is known for its engaging style and its relevance for business leaders in the health and nutrition industry.

In her free time, Sandy loves running, drinking hot tea and watching her two kids grow up. She brews her own “Sandbucha” homemade kombucha; she’s happy to share if you’re ever in Phoenix!

Awards:

Speaker credentials

Resides in

  • Phoenix, AZ

Education

  • Arizona State University

Contact:

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