Active muscles have higher energy needs, which are sustained by increased blood delivery of nutrients and oxygen. Many athletes and active consumers are looking for supplemental ways to enhance blood flow for greater benefits, including muscle performance and development. Popular ingredients include amino acids and antioxidants, as well as those rich in nitrates, polyphenols and protein. Protein formulations have advanced greatly, from improvements in texture and taste, to trending options such as plant-based.

May 8, 2019

1 Min Read
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Takeaways for your business

• Sports nutrition is expected to remain the fastest-growing consumer health category through 2023.
• Creatine and the amino acid beta-alanine may benefit athletes seeking to increase muscle mass.
• Popular dairy proteins such as whey and casein are making way for plant-based options like pea and soy.

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Find out more on sports nutrition by registering to attend Finding New Pathways in Sports Nutrition; Wednesday, Oct. 16, 9 am to 5 pm at SupplySide West

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