Infographic: Sports Nutrition Formulation

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Formulating sports nutrition products is more than throwing some protein together and coming up with a cool brand name and label. A successful sports nutrition formulation will factor in recent consumer demographic changes, ingredient science, delivery innovations, production characteristics and marketing trends.

This infographic was compiled from information presented by Alan Roberts, founder of Nutrition Innovation Inc., during the Business of Sports Nutrition workshop at SupplySide West 2016.

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