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Esca Bona ingredient trend series: Ancient grains

Esca Bona ingredient trend series: Ancient grains

Ancient grains are both a stable player and a new innovator in food and beverage categories across the board. Featuring variety in color, flavor, texture and taste, the nutrient-dense “pseudo grains” quinoa, flax and chia play directly into trends such as plant-based protein and gluten-free. According to New Hope Network’s NEXT Trend Database, reflecting new products at Expo West 2013-2017, the Snacks, Cookies & Candy category had the highest incidence of products formulated with ancient grains.

 

Takeaways for Your Business

• Quinoa, flax and chia are high in protein and fiber, and contain several key vitamins and minerals.
• Consumers under the age of 40 are most likely to seek products touting plant-based protein.
• Flax, quinoa and chia, respectively, were the most popular ancient grains in new products at Expo West.

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