beverge colors_caramel_soda

The Future's So Bright: Making Natural Colors the New Normal

The more things change, the more they stay the same, right? <i>Not in this industry.</i> And certainly not when it comes to food colorants. The past decade has seen a near-tectonic shift in consumer attitudes toward synthetic versus naturally sourced options, and the outcome, quite frankly, bodes ill for the former.

The more things change, the more they stay the same, right? Not in this industry. And certainly not when it comes to food colorants. The past decade has seen a near-tectonic shift in consumer attitudes toward synthetic versus naturally sourced options, and the outcome, quite frankly, bodes ill for the former.

Register to view the full article

Registering as a member of Natural Products INSIDER will give you free access to premium content including digital magazines, webinars, whitepapers and more.

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish