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Supplements to help children thrive – product development guide

Supplements to help children thrive – product development guide
Get market insights, formulation tips and ingredient intel to develop supplement that support kids’ immunity, digestive health and nutrient needs.

Keeping kids healthy can be tough in today’s world, with go-go-go schedules, screen time, junk food, COVID-19 and common childhood illnesses conspiring against wellness. It’s no wonder children’s supplements are selling like gangbusters, jumping 18.5% in 2021, per NBJ. Clearly, parents are prioritizing probiotics, multivitamins, omega-3s, immune-boosting formulas and other kid-focused wellness solutions to give those growing bodies extra support.

Download this product development guide to learn the latest trends in children’s supplements, get smart formulation strategies and discover innovative functional ingredients perfect for this market. 


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