Three in four consumers are now looking for supplements that are well absorbed and many will stop taking a product if they don’t “feel a benefit.” For brands, this means ensuring that their product delivers on promised health benefits. The good news is that Aker BioMarine has a new delivery platform, PL+, using a patented technology of concentrated phospholipids to overcome key barriers to bioavailability.

Download this infographic to learn about PL+ and how it can enhance permeability for ingredients like omega-3 fatty acids, curcumin and more.