Natural Products Insider is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Home>Ingredients>Probiotics & Prebiotics

The complex and evolving world of probiotics – deep dive

The global market for probiotics with foods and supplements together hit $43.8 billion in 2018 and is estimated to reach $77 billion over the next seven years. Market potential is high as new strains continue to be identified and researched for their role in the human (and animal) microbiome. Developments such as spore-forming probiotics and microencapsulation have made probiotics more resistant to processing, inspiring a host of innovative delivery formats, especially in foods and beverages.

Aug 20, 2019

Takeaways for Your Business:

• Sales of synbiotics, a prebiotic and probiotic combination, are anticipated to grow 16% by 2020.
• Top consumer motivators for purchasing probiotic products are well-being, digestion and immunity.
• The number of colony-forming units (CFUs) and strains of probiotics can help differentiate a product.

Underwritten by:

Sabinsa logo.jpg

For more on the complex and evolving world of probiotics, register to attend: Extending Your Reach in the Probiotics Space; Saturday, Oct. 19, 8:30 to 11:30 am at SupplySide West

Register to download this resource

Registering as a member of Natural Products INSIDER Digital will give you free access to premium content including digital magazines, webinars, whitepapers and more.