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SupplySide West podcast: Getting employees to buy into corporate vision

Health and nutrition brands that value their employees can earn a productive workforce that exhibits company values.

Executives at health and nutrition brand often create noble mission statements and visions, but those goals don’t always get appropriated translated and adopted throughout the company’s workforce. However, brands can take simple steps to help ensure employees buy in and exhibit company values, according to Karen Howard, CEO and executive director, Organic & Natural Health Association. In this podcast, Howard and Sandy Almendarez, editor in chief, INSIDER, discuss:

  • Questions managers can ask in interviews to ensure they hire the candidates who understand and represent company values
  • The small steps company executives can take to show employees they are necessary to the company’s mission
  • Real-world examples of health and nutrition brands that treat their workforce right, and how they gain dividends.

Links and resources:

Got feedback? Email Sandy at [email protected], or tweet to @NatProdINSIDER using the hashtag #INSIDERPodcast

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