Business, Pleasure Mixed with Plenty of Food, Fun and DrinkBusiness, Pleasure Mixed with Plenty of Food, Fun and Drink
November 8, 2004
Business, Pleasure Mixed with Plenty of Food, Fun and Drink
This years SupplySide West International Trade Show and Conference attendees were able to unwind, eat great food and partake in free-flowing beverages at several receptions wrapping up each day of the three-day show with additional networking opportunities.
The International Reception, sponsored by KGK Synergize, SourceOne, OptiPure and Soft Gel Technologies Inc. (SGTI), was a great way to end the first day of educational seminars. The reception was the perfect opportunity to begin forming business partnerships and strengthening old friendships with executives from around the globe.
The SupplySide West trade showand the international reception specificallyprovided an excellent opportunity for SGTI to meet with key customers, vendors and potential new clients, said Kenn Israel, director of marketing at Soft Gel Technologies Inc.
The well-attended reception was an excellent opportunity for us at SGTI to say Thank you for our best year ever and We look forward to growing with you in the future.
Reception goers floated around the room relaxing, visiting and enjoying the island of delicious pastas and sauces. Later, keynote speaker Marilu Henner brightened the room as she mixed among the natural products industrys finest.
Using a Survivor theme, the fun-filled, light-hearted environment of the opening receptionsponsored by ADM, PureWorld Botanicals, DSM and Natural Health Science (NHS), provided a vast array of delicious foods, several bars and a band that supplied endless entertainment.
Smiles spanned the vast ballroom as attendees were offered a resting spot to rest their tired soles from the long day on the showroom floor, as others mingled and further strengthened blossoming business partnerships.
As always, SupplySide West was a superb opportunity to renew connections and do business with high-level executives, said Victor Ferrari, executive vice president of Horphag Research, suppliers of Pycnogenol through NHS. The Opening Reception gave us the chance to network with current and new customers, and the show overall was entirely successful.
On the third and final day, the showroom floor was brightened by spans of food tables and full-service bars on each side of the floor. The Attendee Appreciation Party was sponsored by NSF, Fortitech, DNP and Lesaffre Group. The Mexican, Italian and All-American food choices were a perfect end to a perfectly valuable three days of business, networking and displays. We thought the show was fantastic, said Tara Thomas, marketing coordinator with Fortitech Inc. SupplySide West brought the most prominent companies in the functional and healthy ingredient industry together. Focused on the importance of overall wellness and nutritional convenience, the show offered endless networking opportunities bringing a variety of suppliers and manufacturers to our booth.
SupplySide West continues to grow and to display versatility of suppliers on the show floor. We were proud to sponsor the appreciation party and felt that the sponsorship combined with the show presented a great opportunity for us to promote our new facility.
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