Omega-3 Insights Magazine: Survival Guide to Long-Chain Omega-3s
Omega-3s are a vital nutrient. Important to health and not adequately consumed in many diets, they are perfect for the dietary supplement market. However, with tens of thousands of existing omega-3 products in the world, the market is already flooded with competition. As such, companies should consider a number of factors before they launch a new product. Takeaways include: *Market analysis can help find gaps in product positioning and key points to use in marketing. *Decisions regarding dosages and which suppliers to partner with are vital to a final product. *The best way to know if an encapsulator is protecting its omega-3 oil is to audit the facilities.
Table of Contents
- Survival Guide to Omega-3s
by Adam Ismail
Many companies see the potential for omega-3 products, yet run into pitfalls because they fail to consider several key variables before embarking on a launch.
- Buyer's Guide
An alphabetical and ingredient directory of omega-3 suppliers.
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