Vitafoods to Discuss Nutraceutical Revolution

February 29, 2012

2 Min Read
Vitafoods to Discuss Nutraceutical Revolution

LONDONThe 15th Vitafoods Europe Conference, set for May 22 to 24 in Geneva, Switzerland, will feature various aspects of the nutraceutical revolution, including presentations on regulations, emerging markets and personalized nutrition. Steve DeFelice, MD, founder and chairman of The Foundation of Innovation for Medicinehe coined the term nutraceutical  back in 1989will chair the annual conference, which will see top scientists, business leaders and researchers participate.

Peer-reviewed and -developed y the new Vitafoods Europe Conference Executive Advisory Board, this year's conference agenda includes representatives from Coca-Cola Europe, the European Food Information Council, Leatherhead Food Research, Solae Europe, Vital Solutions GmbH, Hellenic Food Authority (EFET) and Stratum Nutrition.

The conference has built an international reputation within the nutraceuticals industry, delivering a unique programme that explores market expansion, new innovations and scientific discoveries," said  Chris Lee, event director of Vitafoods Europe. "Not only will it provide new insight into product development, but it will also help companies to better market their products globally.

More than 40 conference presentations will discuss consumer trends, global performance of functional food and drink, health claims, clinical trials and human testing, brain and mind health and regulation. Delegates will be able to learn about essential nutrients and cognitive function, generating food structures to aid consumer weight management and how to better measure food quality.

Among the planned presentations:

  • Danilo Casadei Massari, president and founder of CM&D Pharma Ltd, A Nestle' Health Science Company, will look at access to market, pricing and regulatory status and players and forces of the drug prescription reimbursed model versus the prescription non-reimbursed model of dietary supplement/medical food.

  • Tim Adetona, director of nutritionals & nutraceuticals for Voisin Consulting Life Sciences, and Sylvie Le Gledic, director of IVD/medical device at Voisin Consulting Life Sciences, will co-present a session on personalized nutrition, exploring validated biomarkers and subsequent diagnostic development - new concepts for the nutraceuticals industry. 

  • Greer Deal, director at Global Regulatory Services, will provide visitors with details on the large number of regulations applicable to products containing plant actives, an overview of some of the regulatory pathways available to companies and statistics on the impact of the EUs Traditional Herbal Medicinal Products Directive.

Other sessions will look at how nutraceutical companies can expand their market reach.  A case study discussion will provide insights on introducing EU products to the US and Brazilian markets; and a panel including representatives from RNI Consulting and Burdock Group USA will discuss regulatory strategies and considerations requires for an EU based company looking to expand their market reach.

To view the full conference agenda and register, visit Vitafoods online.


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