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Ingredient Idol @ SupplySide West ’22: Immunity—the finalists

Video-Ingredient Idol @ SupplySide West ’22: Immunity—the finalists

Which ingredient is best-in-class for immune support supplements?

Ingredient suppliers have responded to the pandemic with some new (some old but well characterized and studied) offerings to help downstream shoppers support their immune health. Which is best? We have a split decision—the People’s Choice winner diverged from the official judges! Put yourself in the chair of Idol judges Petra Erlandson from Alkemist Labs, Diana Morgan from Nutrabolt and What’s Up With Supps, and Ola Lessard, a chief marketing officer for hire (hire her!). Which is best? See for yourself here.

  • Balchem: Z Life Zinc Max
  • Cargill: Epicor Postbiotic
  • Stratum Nutrition: BLIS-K12
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