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SupplySide

SupplySide West trends: North American vs. European landscape

Sandy Almendarez and Charlie Bastiaanse discuss trends seen at SupplySide West 2019, and how they compare to the European and Asia-Pacific dietary supplement and nutraceutical landscape

While supply chain players do a good job of keeping up with trends happening globally, the success of micro-markets and individual ingredients lies in the hands of regional consumers and that all-important regulatory red tape.

Vitafoods Insights’ associate editor, Charlie Bastiaanse, joins Sandy Almendarez, content director, to compare trends across North America, Europe and Asia.

This podcast will cover:

  • Retail-ready CBD in all its glory gaining traction in the U.S. market compared to Europe, which continues to face regulatory challenges. Despite consumer awareness and demand, CBD remains classified as a Novel Food with food authorities delaying reclassification until research advances.
  • Sweeteners and flavour technology in the spotlight, especially for CBD and omega-3 ingredients.
  • Digestive health is particularly prominent in Europe and across the APAC region, especially in beverage finished products.
  • Why claims and certifications matter, and how to adjust messaging to the confused consumer.

Charlie Bastiaanse can be reached at charlotte.bastiaanse@informa.com

 

TAGS: Foods Podcasts
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