LOS ANGELES—POM Wonderful® announced a partnership with York Sutch & Associates (YSA).

YSA, which specializes in premium nuts, seeds, chocolates and dried fruits, will play a key role in the representation of POM Wonderful’s industrial pomegranate aril business in the Western United States.

POM Wonderful’s industrial pomegranate aril product line includes: Pomegranate Juice Infused Arils, Freeze Dried Pomegranate Arils and IQF (Individually Quick Frozen) Pomegranate Arils.

“YSA’s experience in the fruit and nut business will complement ours as we continue growing our industrial business," said Kyle Redfield, director of industrial sales, POM Wonderful. “YSA’s in-depth industry knowledge and market analysis, as well as their outstanding reputation make them an excellent and long term partner. We look forward to a long and fruitful relationship."

“POM Wonderful’s pomegranate products are the perfect fit with YSA. We are fortunate to represent many of the best suppliers in the industry, and representing POM Wonderful allows us to add another best-in-class partner," said Mike Rush, director of sales. “We are proud to represent their quality pomegranate ingredients."

POM Wonderful’s arils are a versatile ingredient that’s already being used in a wide variety of products, including baked goods, trail mixes, chocolate bars, nutritional bars, cereals, ice cream, salad toppings, bagels, and craft beers.