Consumers on both ends of the age spectrum are looking for joint health foods and supplements, according to recent market data from FMCG Gurus.

Trending ingredients across supplements and the larger food and beverage industry are providing consumers with multiple ways to support joint health in a variety of delivery methods.

Glucosamine joint health supplements help reduce joint pain and inflammation, but research shows that the type of glucosamine determines efficacy.

Research shows curcumin at therapeutic levels prevents cartilage erosion and inflammation.

Emphasizing education and pushing the bounds of structure/function claims may offer joint health marketers a new path forward.

An aging population and interest in long-term mobility will drive the joint health supplement market to a 6.6% annual growth rate over the next five years. Formulators have a wide range of substantiated ingredients from which to choose to develop...

A shift from anti-aging to healthy aging, along with a considerate formulation and marketing strategy, can help healthy aging brands achieve market success.

Proper nutrition for bone health isn’t just vital for children and teenagers, but for the elderly as well.

Female-specific dietary supplement formulas often include ingredients that target a woman’s unique needs from hormonal balance to skin and joint health.

Collagen for joint health is becoming a crowded market, so supplement brands must differentiate themselves with science-backed products.