According to the latest “The State of Aging and Health in America” report by the U.S. Centers for Disease Control and Prevention (CDC), longer life spans and the aging Baby Boomer demographic are the key factors contributing to growth of the aging population. The number of those ages 65 and older is expected to double by 2030 to amount to roughly 72 million, which is 20 percent of the total U.S. population.
The United Nations predicted one in six people globally will be over age 60 by 2030, compared to one in eight people over age 60 in 2015. By 2050, the prediction rises to one in every five people.
“This demographic trend is poised to boost demand for healthy aging supplements as aging populations with good levels of disposable income in both developed and emerging markets seek preventive strategies and supplementation to live longer and healthier lives,” said Simon Seward, global business director, Algalif.
Aging is inevitable. And while more consumers aim to embrace and enjoy life in later years, the goal remains to keep the woes of aging at bay.
“Aging is one of the only certain things in life, and yet, it is something the majority of the population tries to prevent, delay or avoid,” said Melanie Bush, chief science director, Artemis. “The reason, in part, is because aging affects every body system and the deterioration can impact quality of life.”
Anti-aging ingredients—or “healthy aging” ingredients, as may be a more accurate term based on market trends—often target specific health concerns faced by aging and older consumers, among including heart health, brain health and cognition, bone and joint health, skin health and eye health.
For a closer look at nutritional support for the aging demographic, download INSIDER’s Healthy Aging Digital Magazine.