Taking home a 2017 Editors Choice Award (ECA) for best new probiotic product with its Superfood Chocolate Cocoa Mocha COFFEEBERRY bar, Good Superfoods is also a contract manufacturer with a firm grasp of how to create winning natural products with functional ingredients.

Karen Butler, Senior Managing Editor

November 1, 2017

Taking home a 2017 Editor’s Choice Award (ECA) for best new probiotic product with its Superfood Chocolate Cocoa Mocha COFFEEBERRY® bar, Good Superfoods is also a contract manufacturer with a firm grasp of how to create winning natural products. In this podcast, recorded on location at SupplySide West in Las Vegas, founder and CEO Paul Frantellizzi and Jennifer Gaudry, senior vice president of research and development (R&D), share insight into the world of creating tasty chocolate bars (and other products) with efficacious doses of functional ingredients. They join Karen Butler, content marketing manager, in discussing:

• Some of the challenges of creating unique, high-quality products and how that led to the founding of Good Superfoods

• Interesting proprietary functional ingredients making their way into formulations—confectionery and other

• Whether there’s any concern when partnering with a contract manufacturer that has its own popular branded product lines

To share your thoughts, email [email protected], or tweet to @NatProdINSIDER using the hashtag #INSIDERPodcast.

Related Resources

Image Gallery: 2017 Editor's Choice Award Food and Beverage Winners

Video: Winners of the 2017 SupplySide CPG Editor’s Choice Awards

Blog: Informa Names Sixth Annual SupplySide CPG Editor’s Choice Award Winners

About the Author(s)

Karen Butler

Senior Managing Editor, Informa Markets

Karen Butler is a senior managing editor at Informa Markets. For nearly 25 years, she’s worked in a variety of editorial roles, covering topics such as animal nutrition, functional food & beverage, and dietary supplement ingredients and trends. She most enjoys working behind the scenes as a copyeditor, as well as building community and supporting a team. Reach her at [email protected].

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