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Consumers are looking to try new things while exploring celebrity chef-inspired meals in their own kitchens, but that doesn't mean they need to make everything from scratch. Consumers are seeking prepared sauces and soups, whether ethnic, spicy, barbecue, comfort food-inspired or beyond. Clean label is becoming more pervasive in soups and sauces, as consumers look for easy-to-understand ingredients, which creates challenges for product developers charged with creating great-tasting products that dont compromise on texture, viscosity, flavor or stability. Takeaways include: *Innovation in the soup and sauce markets is driven by healthy lifestyle choices and clean label *Consumers are seeking more pleasure from sensory attributes, such as taste, and craving more variety from their soups *Flavors such as ethnic and spicy are driving both soup and sauce taste profiles
Jul 10, 2015
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