Education Session: Dietary supplement delivery forms for future growth

Consumers are increasingly turning away from capsules and tablets to obtain their nutrients, but that doesn’t mean they are shunning supplements. Instead, they are looking at new delivery formats, such as gummies, shots, stick packs, chewable soft gels and more. This session will discuss delivery formats that are capturing a new audience of supplement users who are less interested in pills and capsules. We will also cover how brands can ensure new formats are compliant with U.S. supplement regulations.