DSM Honored for Best New IngredientDSM Honored for Best New Ingredient
April 1, 2011
PARSIPPANY, N.J.DSM announced that its water-soluble tomato concentrate, Fruitflow®, received the Nutraward for Best New Ingredient at Nutracon. Judged by a scientific panel and voters on the Nutracon website, Fruitflow was chosen best amongst 12 new ingredients that competed for the top spot.
"Fruitflow is truly unique," said Reto Rieder, Senior Marketing Manager DSM Nutritional Products. By helping to keep the platelets smooth, Fruitflow has been shown to maintain healthy platelet function in two published human studies. Its impressive clinical data and safety profile resulted in EFSA awarding Fruitflow one of the first approved Article 13.5 Health Food claims in Europe. We feel Fruitflow® has a bright future as it is natural, has an excellent safety profile, compelling human published data and an EFSA Health claim in Europe."
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