A jasmine tea-infused Vermont organic maple syrup and a paleo frozen toaster waffle are among the top five products vying for the 2018 CPG Editor’s Choice Award in breakfast foods.

October 17, 2018

5 Slides

With dynamic speakers, unique programming, expert panel discussions and workshops, and a vibrant exhibit hall, SupplySide West is the go-to event for natural products professionals. The creative collaborations and innovative ingredients that are a hallmark of the event are also the driving force behind the thriving marketplace. Now in its 7th year, the SupplySide CPG Editor's Choice Awards recognizes some of the coolest new launches of consumer packaged goods (CPG) products in nearly 30 categories.

According to the National Restaurant Association's 2016 Restaurant Industry Forecast, nearly three-fourths of all adults wish restaurants would serve breakfast items throughout the day. With fast-food giants like Taco Bell and Subway adding morning meal hours and items at some locations, and McDonald’s offering its breakfast menu the full day, eateries are taking notice of consumers’ round-the-clock affinity for breakfast foods. CPG companies in the niche are also reaping the benefits.

The NPD Group noted quickservice accounts for nearly 80 percent of total restaurant morning meals, which supports the grab-n-go trend our editors continue to see (and enjoy) in the breakfast foods category. Quick and tasty, this year’s finalists boast a range of unique characteristics, from Certified Transitional grain cereal and fortified ancient grain oatmeal to a paleo frozen toaster waffle.

One winner in each category will be announced on the SupplySide Central Stage at SupplySide West 2018, held at Mandalay Bay in Las Vegas. The supplement winners will be revealed Thursday, Nov. 8, from 1:30 to 2 p.m., followed by the food and beverage winners on Friday, Nov. 9, from 1:30 to 2 p.m. Click the following link to learn more about the networking event or to register for SupplySide West.

A display case showcasing all the finalists’ products will be available in the Expo Hall. To get the full list of ECA categories and finalists, click the colored text link.

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