Video: Entering the Latin American Market: Start with Formulation and Claims

Some Latin American countries have trade agreements such as the Mercosur and Pacific Alliance that allow supplements to have easier access, but the entire region isn’t harmonized, so supplement brands need to be aware of local regulations regarding permitted ingredients, labels and claims. In this INSIDER interview, Clara Giudice, regulatory affairs manager, EAS Latin America, gives her tips to supplement brands looking to launch products in Latin America. Giudice was a speaker at a recent conference on international marketing hosted by the United Natural Products Alliance (UNPA) in partnership with EAS.

Some Latin American countries have trade agreements such as the Mercosur and Pacific Alliance that allow supplements to have easier access, but the entire region isn’t harmonized, so supplement brands need to be aware of local regulations regarding permitted ingredients, labels and claims. In this INSIDER interview, Clara Giudice, regulatory affairs manager, EAS Latin America, gives her tips to supplement brands looking to launch products in Latin America.

Giudice was a speaker at a recent conference on international marketing hosted by the United Natural Products Alliance (UNPA) in partnership with EAS.

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish